Video & Social Media

Video

Whether it is for a laptop presentation, a rolling video at an exhibition or an internal communication, most companies and organisations now have the technical infrastructure to support a variety of playback options. The cost of video production has also fallen in recent years, new formats and digital technology now make video an affordable option while the quality has actually increased.

CD ROMs & DVDs

Send your website to a prospect – literally

These can be used to drive traffic to a website, or just take your website to a prospective customer. Often used for demos, CD’s can be a low-cost way of show-casing your product or service. The physical packaging is often the key behind the success of CD or DVD. Let Mackman PR enable your digital media to generate the required return.

Social Media

Twitter and Facebook have opened up new opportunities for organisations to enhance the communication with their various audiences. Most business owners are aware that this is the case but either don’t have the knowledge or resources to make the most that social media has to offer.

The key is to regularly share good content; subjects that you can talk authoritatively about, that are relevant to your brand and interesting to your audience. Get the formula right and people will keep coming back and clicking through.

Social media is not just an opportunity to talk about your products and services, it is about starting a conversation and building or strengthening a relationship. Importantly social media should be seen as one of several tools in the marketing toolbox.